CSR initiative towards women empowerment will encourage more women in sports and also recognise talent at the grassroots level
Bangalore…September 11, 2023… BL Kashyap and Sons, one of the leading Civil Engineering and Construction Companies, as part of its corporate social responsibility (CSR) initiative, is proud to announce its partnership with Roots FC Women’s Football Team for the next three years. The team won 2 – 1 in the inaugural match of the first edition of Karnataka Women’s League (KWL) 2023 – 2024, which commenced today. In an inspiring moment for the team, Indian women’s national team goalkeeper Aditi Chauhan graced the jersey launch event on 10th September and shared her insights and experiences with the players, motivating them to pursue their dreams with determination and passion.
This CSR commitment is a significant step towards promoting women’s empowerment through sports, with the aim of inspiring more women to pursue athletic careers. By supporting Roots FC Women’s Football Team, B L Kashyap intends to create opportunities for talented athletes from diverse backgrounds at the grassroots level, ultimately fostering a brighter future for women in sports.
Shruti Choudhari, Director of Projects & Strategy at B L Kashyap, expressed her enthusiasm for the partnership with the ROOTS FC WOMEN’s Team, stating, “We are thrilled to offer our support to the ROOTS FC WOMEN’s Team, firmly believing that this collaboration will not only foster the growth of women’s football but also serve as an inspiration to young girls from all walks of life and encourage them to embrace sports. The highly anticipated inaugural match of the season which commenced today was won by the highly talented Roots FC women’s team. We are glad to give them the right training, exposure and opportunity to excel.”
Shruti further added that, “We always believe in gender equality. Over the past decade, B L Kashyap has undergone remarkable changes, such as the emergence of women-led departments, substantial presence of women in the workforce as well as women assuming pivotal roles on-site throughout the execution phase. Witnessing our female colleagues seize opportunities and excel has been a source of immense pride. At B L Kashyap, we remain steadfast in our commitment to fair hiring practices devoid of gender biases. We prioritise achieving wage equality and offering equal opportunities, with performance as the sole criterion, transcending gender, religion, or caste. Thus, partnering in this CSR program blended well with our philosophy and vision of harnessing talent through diversity and inclusion.”
The Karnataka Women’s League, also referred to as the Karnataka Women’s Super Division League, is the top division of women’s football league in the Indian State of Karnataka. The League is organised by the Karnataka State Football Association, the official football governing body of the State. Roots FC Women’s team will play in the KWL 23-24 (Karnataka women’s league, the highest league for women in the state). ROOTS FC WOMEN’s Team will be fielding 21 school girls and 9 college students. This season the average age of squad is 19 years who share a common passion for the sport. Notably, this season sees the addition of seven new players from states like Manipur, Haryana, and Delhi, further diversifying the team’s talent pool. Additionally, two players from the previous season, hailing from Uttar Pradesh and Andhra Pradesh, have been retained, adding experience and skill to the roster. A majority of the players are from Karnataka.
