Amazon Pay launches cash-load at doorstep

Bangalore – January 19, 2018: Amazon Pay has launched cash load, enabling customers to add cash to their Amazon Pay balance account from the convenience of their doorstep. This feature is in addition to the existing facility of adding money to their accounts using their bank accounts and credit/debit cards.

When payingcash for their cash on delivery order, Amazon customers can now simply ask thedelivery associate to add the leftover change or provide additional amount upto INR 10,000 to be added to their Amazon Pay balance. Amazon Pay balance offercustomers a faster and more convenient way to pay, without sacrificing on thesafety and assurance that they expect of Amazon. 

With thisindustry first innovation Amazon is continuing to extend the convenience ofAmazon Pay by making it possible for millions of customers to start makingdigital transactions and support the Government’s vision of encouragingelectronic payment leading to a less-cash society in India. The services enablecustomers who are comfortable with only cash to purchase from digital productcategories which they could not buy from earlier. For the Amazon marketplacewhere these digital categories are sold and for merchants who accept AmazonPay, this service significantly expands the addressable customer segment. 

Thecash-load service is available across India at all pin-codes where Amazonlogistic services delivers. Amazon Pay cash load, has been launched in linewith Amazon’s commitment to enhancing customer payment experience andincreasing their preference for digital payments. 

Commentingon the launch, MahendraNerurkar, Director Amazon Pay said: “We continuously seek to enhanceour customers’ payment experience and increase their preference for digitalpayments. With Amazon Pay cash load, customers across India can now easily loadcash at their doorstep once and pay digitally henceforth.  1 in every 3 ofour cash paying customer has already begun using the service and getting itsbenefits.” 

With AmazonPay balance, customers can go cashless and enjoy fast and easy checkouts,quicker refunds coupled with a secured shopping experience only on Amazon.in.Customers get the benefit of ‘one-click’ payments with a faster and smoothercheck out process. Additionally, through Amazon Pay balance, customers canreceive refunds faster than refunds to their bank accounts or credit cards.They can also view the details of balance transactions using an onlinestatement. This statement provides a consolidated summary of all gift cardcredits and debits transactions such as balance added, promotional credits,balance expiry and redemption. 

AboutAmazon Pay

Amazon Payis a convenient and trusted way to pay digitally on and off Amazon.  Weare committed to the vision of a less-cash India and are working customerbackwards to invent ways which reduce customer friction, improve affordabilityand foster everyday habits, thereby building preference for digital payments. For more information, visit www.amazon.in/amazonpay. 


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