Chetan Bhagat launches a movie-style promotional video for his new book, The Girl in Room 105
India’s best-selling author Chetan Bhagat’s fans and avid readers now have a sneak peek in to his upcoming novel, announced via a slick promotional video.
The new novel – “The Girl in Room 105” – and its promotional video, were announced via Facebook Livestream in Mumbai today.
The trailer suggests a plot about a boy called Keshav Rajpurohit from a conservative family, who faces an unexpected turn of events when he goes to visit his ex-girlfriend Zara Lone, a Kashmiri Muslim, in her room. The plot also involves a thriller like format – a first for the author.
‘The Girl in Room 105’ is a fast-paced, funny and unputdownable thriller about obsessive love and finding purpose in life against the backdrop of contemporary India.
This is the first title of the six-book global deal that Amazon Publishing announced with Chetan Bhagat in April this year.
Commenting on his new book Chetan Bhagat said, ‘I am delighted to launch my first collaboration with Amazon, and they have backed me all the way in the process. I am excited to explore the thriller genre for the first time and readers who have previewed the book have given a fantastic response to it.”
Speaking about the innovative trailer, Chetan said, “We now live in an era of screen-invasion and we have to find innovative ways to reach millions of readers. We thought a good way to create buzz around the book would be to create a slick promotional video that will communicate the storyline and the mood of the novel, to create interest in people to pick up the book.”
Speaking on the scale and production values of the trailer, Chetan added, “I am lucky to have wonderful friends like Mohit Suri, and Vikrant Massey who put this together. With an experienced Director like Mohit Suri and a fantastic actor like Vikrant Massey, the production quality and impact of this promotional video is outstanding.’
‘The Girl in Room 105’ is now available on pre-order on Amazon.in. It will be widely available on 9 October 2018 in print, online and at retail stores, and as an e-book on Kindle.
About the Book: Hi, I’m Keshav, and my life is screwed. I hate my job and my girlfriend left me. Ah, the beautiful Zara. Zara is from Kashmir. She is a Muslim. And did I tell you my family is a bit, well, traditional? Anyway, leave that. Zara and I broke up four years ago. She moved on in life. I didn’t. I drank every night to forget her. I called, messaged, and stalked her on social media. She just ignored me. However, that night, on the eve of her birthday, Zara messaged me. She called me over, like old times, to her hostel room 105. I shouldn’t have gone, but I did… and my life changed forever. This is not a love story. It is an unlove story.
About Chetan Bhagat:
Chetan Bhagat is the author of nine blockbuster books. These include seven novels—Five Point Someone (2004), One Night @ the Call Center (2005), The 3 Mistakes of My Life (2008), 2 States (2009), Revolution 2020 (2011), Half Girlfriend (2014) and One Indian Girl (2016) and two non-fiction titles— What Young India Wants (2012) and Making India Awesome(2015). Chetan’s books have continued to be bestsellers since their release. Five of his novels have already been adapted into successful Bollywood films and the others are in the process of being adapted. Chetan quit his international investment banking career in 2009 to devote his entire time to writing.