Enhance your run with Reebok’s new print technology

Bangalore, August 3, 2017: Fuel your running with the new and innovative Reebok running collection that is designed to unleash the runner in you. The fitness brand employs the print technology used to design the shoe, ensuring stability, flexibility and precise cushioning. In addition, the collection comes with the added advantage of digital foot mapping that maps the human foot in motion.

Running isthe most natural form of fitness, and different terrains demand differentsoles. To equip you with the right shoe for all track and fields– the Reebokrunning collection adapts to each runner’s individual style and fit. Empoweringthe wearer, the Print family upgrades the technology with versatility,cushioning, comfort and experience.  

To make themost of your run, Reebok has designed the range aiming for performance,stability and support. So, make a dash for the next big revolution in running! 

The Printrange is a versatile range that provide a superior, cutting-edge fitnessexperience to consumers and designed to elevate the running and trainingexperience. The technology is available in Reebok Print Smooth, Print Run andZPrint Run shoes.

Giving a newedge to the Print Smooth, Reebok designs the shoe with alightweight upper for a sleek and smart look, providing the wearer with durability.The Print Smooth provides controlled flexibility for running across all type oftracks. 

Digitallymapping the human foot in motion, the Print Run has strategically sizedindependent nodes placed in key zones of the shoe. With a light woven weave,the shoe is technology meeting adaptability.

Working oncomfort and fit, ZPrint Run comes with an irritationfree wear and fashion forward appeal. With a dual density form, thethick foam of the sole prevents abrasion and gives support with its adaptivelugs. Running long and tough becomes easy with the breathable fabric of theZPrint. 

Commentingon the launches, Silvia Tallon, Senior Marketing Director, Reebok Indiasaid: “Running continues to be a preferred form of fitness with 76%respondents engaging in this activity, according to our Fit India survey.Reebok continues to develop and evolve products that are catering to thegrowing needs of the FitGen runner. The launch of the Print collection brings atechnologically superior range that is obstacle proven and intensity driven,ideal for the runner here. We are confident that they will soon become thefavorite shoe of the running community in India.” 

To completethe running look, sport the trendy and chic gear from Reebok with itscollection of sports bra, vest and tights for women and jackets, tees, socksand shorts for men. Bold and graphic print dominate the range, encouraging youto burn the calories in a fashionably fit look.

The PrintSmooth is priced at Rs. 9999, the Print Run at Rs. 8999 and the ZPrint ispriced at Rs. 7999.

The productswill be available July 20 onwards at Reebok FitHub stores and through www.shop4reebok.com.

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