Global Media & Entertainment conglomerate, ZEE Entertainment completes 25 glorious years
Mumbai, 4 October, 2017: In the history of our country, October 2 is a landmark day as it is the birthday of the Father of our Nation, Mahatma Gandhi. On this momentous day, way back in 1992, India also witnessed the birth of satellite television with the launch of the first Hindi satellite television channel, Zee TV from the stable of Zee Telefilms Ltd., now ZEE Entertainment Enterprises Limited (ZEEL). This year, ZEE Entertainment, which has evolved from an Indian television broadcaster into a Media & Entertainment conglomerate, has completed 25 glorious years of bringing the best of entertainment content to viewers in India and across the world.
Reflecting on ZEE’s journey of 25 years, Dr. Subhash Chandra,Chairman - Essel Group & ZEE and Member of Parliament, Rajya Sabha said,“25 years ago, the launch of India'sfirst private television channel, Zee TV led to the commencement of a whole newindustry which not only generated employment for 50 lakh people but also gave anew direction to our country. We started with a single resolution to provideentertainment to people in the comfort of their homes, and today, we share thishappiness with 1.3 billion viewers across 173 countries, in 19 differentlanguages. ZEE has become a household name because of the continuous supportand love of viewers across the world. It is their support that has made aprivate channel into a public movement. Under the able leadership of Punit andAmit, ZEE will always work towards new technology and concepts so as to provideits viewers with the best of entertainment.”
Sharing his views on this milestone, Mr. Punit Goenka, MD &CEO, ZEEL said, “On October 2, 1992, our Chairman, Dr.Subhash Chandra launched the nation’s first private satellite televisionchannel and sparked the evolution of not just a company, but also an entireindustry in itself. An industry which today stands at an estimated size of INR588bn, generating millions of jobs across the nation and worldwide. Right sinceits inception in 1992, ZEE has been at the forefront of launching many industryfirsts, courtesy to its pioneering vision, entrepreneurial spirit and sheerpersistence. We started as a television broadcasting company and have todayemerged as a global Media & Entertainment conglomerate, entertaining over abillion viewers across the world. As consumer preferences shift and evolve, ouraim at ZEE, is to anticipate the change, embrace the new and continue to leadby innovation.”
Adding on to this celebration, Mr.Amit Goenka, CEO – International Broadcast Business, ZEEL said, “ZEE forayed into the international business in 1995 with the launch ofZee TV in the UK. Over the years, ZEE has emerged as the cultural ambassador ofIndia, taking its rich and engaging content across the world, to not just theSouth-Asian diaspora but to local audiences in international territories. Ourvision for the future is to become the world’s leading global content companyfrom the emerging markets.”
With the vision to bring a revolution by facilitating convergence of mediaand communication with a mirror into the common man's life, Dr. Subhash Chandrahad launched Zee Telefilms Limited (now Zee Entertainment Enterprises Limited)in October 1992. The journey that began with a single channel has opened thegateway for Indian entertainment to the world. ZEE is today providingentertainment content to diverse audiences across 173 countries with a reach ofmore than 1.3 billion people.
With a dedicated focus on quality content, the company has built a diverseportfolio of leading businesses across the entertainment value-chain includingtelevision broadcasting, digital, movie & music production and liveentertainment. Over the past 25 years, ZEE has always been committed toremaining profitable and delivering increasing shareholder value. ZEE has alsoestablished a very strong consumer connect and is governed by a set of valuesthat hold them in good stead in the face of changing viewer environments.