Jawa Motorcycles thumbs the starter on Perak Fridays
Hyderabad, 14th January, 2019: Jawa Motorcycles commenced the Perak Fridays initiative for its customers, both existing and prospective, throughout the country. The program entails ‘Night Rides’ led by the newly launched Jawa Perak across city streets and will offer customers a chance to test ride the Perak in its natural habitat – the afterhours and the dark.
Perak Fridays concept of test rides in the dark is a country first, and this will evolve into a full fledged night ride program for Perak owners once the deliveries commence in April 2020. While the Peraks led the way in the first edition of this night ride, Jawa and Jawa forty two owners as well as local Jawa clubs rode along for company. Perak Fridays ride happened in dealerships all across the country.
The Jawa Perak was launched on November 15th 2019 at a price of INR 1,94,500 (ex-showroom, Delhi). The bookings for Perak, India’s first factory custom bobber opened on January 1st this year and continue both at the dealerships and online for a limited period of time. The deliveries of this motorcycle will start from April 2nd this year.