Kenstar set to beat the summer with ‘super cool’ range of air-coolers

Bangalore, March 20, 2018: Kenstar, one of the preferred premium appliances brands in India, is all set to beat the heat with the launch of an innovative range of world-class air-coolers. The all new seven air-coolers — are introduced under Hercules, Ultra and Windy series — are designed to enable users to stay cool through the scorching months, both at home and in the office. Each of these models comes with exclusive features, multi-functions, energy efficiency and easy operations — exhibiting the creative and aesthetic potential of Kenstar.

Thepower-packed Hercules series comes with a large water tank with an 80-litrecapacity for prolonged cooling and a Vitamin C filter that makes the ambientair microbe-free and fresh for healthy living. Its unique Smart HumidityControl modulates the amount of evaporation in the room and ensures comfortablecooling even in times of high humidity. The Hercules air-coolers can also throwclean and refreshing air up to a distance of 45 ft, resulting in quick coolingof the room. This fully automated series of air coolers can be controlled fromanywhere in the room using a smart remote. 

The four newmodels in the trendsetting Ultra series are Ultra cool (window cooler) with a60-litre capacity tank, Ultra Wind (tower cooler) with a 35-litre capacity,Ultra snow (slim desert cooler) with a 35-litre capacity, and Ultra blast(desert cooler) with a 60-liter tank capacity. All four models come withhigh-efficiency honeycomb pads, improving their overall efficiency andoperational life. The range also has an in-built thermal overload protectorwhich safeguards the motor from voltage fluctuations. 

The LittleSuper Model, a personal cooler, in the Windy series has a 22-litre capacitytank and a large ice chamber which ensures instant and superior cooling. TheWindy series also comes with high-efficiency honeycomb pads. 

Speaking atthe launch, Ajay Rai, Business Head – Air Coolers, Kenstar, said,“The new range of air-coolers is designed and manufactured at ourstate-of-the-art facilities across India to cater to all our customers whereverthey may be. It is our continuous endeavour to develop superior qualityproducts that match global technology standards. We aim to achieve greatervisibility and higher growth when these products enter the market in March2018. As one of the leading players in the air-cooler segment, we plan to boostour market share in the ever-expanding and potentially lucrative air coolerspace from 22% in 2017 to 26% in 2018.” 

All these 7new air-coolers come with value-added features that include water indicationlevel allowing the user to check the water level without opening the coolingpads and a swing function enabling the vertically (motorised) louvered bladesto move automatically with the press of a button, thus ensuring all-roundcooling. Customers do not have to worry about the sweltering heat during powercuts as Kenstar air coolers can operate also on Inverter. Further, Kenstar aircoolers comes fitted with castor wheels making it easy and convenient to movethe air-coolers even when they are filled with water. 

StartingMRPs 

LittleSuper – INR 7990 Onwards

UltraSeries – INR 9490 Onwards

Hercules- INR 15990 Onwards


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