Low Budget Smartphone category leader ShopClues launches Intex Aqua Zenith

Mumbai: India’s first and largest online marketplace, today launched Intex Aqua Zenith, at an exclusive price of INR 3999 at ShopClues.com. Intex Aqua Zenith is the most affordable 5” screen smartphone under the brand’s umbrella and comes fully loaded with the latest Android OS – Nougat and 4G VoLTE capability. Launch of the phone at a competitive price across platforms comes after various exclusive launches of smartphones and other electronic products at affordable prices on ShopClues, with a target of Tier III and IV markets of India where digitization has created the best opportunity for growth.

NitinKochhar, Senior VP - Categories, ShopClues shared, “We at ShopClues have alwaysbeen the market leaders in the starter smartphone category. 50% of our orderscome from our focus on the Tier – III and IV markets and we have constantlypartnered with various manufacturers to serve this demographic – Bharat. Ourpartnership with Intex is a prime example of our efforts towards achieving ourcountry’s shared vision of bringing a larger audience to the digital economy.This exclusive launch of Intex Aqua Zenith further strengthens our leadershipin this category and we are excited about future launches that will consolidateour position in the market.” 

The IntexAqua Zenith features a 5’’ capacitive touch screen display with 480 x 854pixels resolution. The smartphone comes with a powerful 1.1GHz MediaTek MT6592quad core processor, 1GB RAM, 8GB internal memory expandable up to 128GB anddual SIM (micro+micro) dual-standby (4G+4G). With a powerful yet compact2000mAH lithium-ion battery, the Intex Aqua Zenith boasts of a 5MP primarycamera with face beauty, HDR, self-timer and a 2MP front facing camera.

Thedimensions of the Intex Aqua Zenith are 14.5 x 1 x 7.2 cm, a compact choicethat is light-weight too, weighing less than 150 gms.  This smartphone supports Wifi hotspot, with aWifi connectivity 802.11 b/g/n @ 2.4 GHz. The smartphone priced at INR 3999exclusively at ShopClues.com also comes with an Accelerometer, Proximity sensorand Ambient light sensors.

Ms IshitaBansal, Product Head – Mobiles, Intex Technologies said, “We are veryoptimistic about our partnership with ShopClues. The Intex Aqua Zenith is oneof our efforts to see that a smart phone is within the reach of a largerpopulation of our country. Intex and ShopClues share the focus towards the TierIII – Tier IV Markets. With the right product and the strength of ShopClues inthe smartphone category, there can be nothing but growth.”

ShopClueshad previously experienced successful brand associations and gadget sales withbrands like OnePlus 3T, Asus Zenfone2, LeTV Le 1s and more.

Checkout theexclusive launch athttp://www.shopclues.com/intex-aqua-zenith-black-118742725.html

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