Luxury gold-plated jewellery brand ISHARYA launches its first shop-in-shop store in Bangalore

Bengaluru, May 13, 2019: Global fashion jewellery brand ISHARYA expands its presence in Bangalore through shop-in-shop format. Post the successful launch of ISHARYA’s first flagship store at Phoenix Marketcity the brand is all set to expand its footprint in the Bangalore retail market. For its first shop-in-shop store, ISHARYA has partnered with a leading luxury lifestyle & fashion multi-brand store- ffolio.

The store houses an enthralling range of fashion-forward jewellery from ISHARYA like La Conchita, Fool’s Gold, Gypsy and Limelight among others, catering to varied tastes and style sensibilities of today’s woman. Elegantly designed, the brand’s latest collection- La Conchita consists of seashell inspired resin motifs in tropical hues of turquoise and coral, set perfectly in vibrant gold-plated brass. The vacay-ready collection is inspired by the legendary Ernst Haeckel’s book ‘Kunstformen Der Natur’. The jewellery collections at the store will be showcased with storytelling, visual merchandising coupled with varied lighting.

Speaking on the occasion, Gauri Tandon, Co-Founder & Head of Global Marketing, Branding & Business Development, ISHARYA, said, ‘ISHARYA has created a niche for itself in the luxury designer jewellery section over the years. Each piece from ISHARYA comes with great emphasis on craftsmanship and fine design. We are extremely excited about taking our next step of expansion with ISHARYA’S first shop-in-shop store in Bangalore.’

Yashodhara Shroff, Founder & Director, ffolio, said ‘ffolio has, for the past 28 years, promoted and harnessed exciting new talent. ISHARYA's two dynamic promoters are brimming with new ideas and this manifests in their design ethos. We are looking forward to our partnership with them at ffolio and wish them all the best.’

Price Range: INR 3,000- INR18, 000    

Store Address: ffolio, Vittal Mallya Road  

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