Mitsubishi Electric India inaugurates exclusive MEQ Cooling Planet Showroom in Mumbai

Mumbai, September ’2017 : Mitsubishi Electric India (MEI) recently inaugurated its exclusive and unique concept showroom MEQ Cooling Planet for air conditioners at Shop No 3 &4, Ground Floor, Sanjay apartment, Mandpeshwar Road, Borivali West. Mumbai and at office no 3, Neco Chembers, Plot No.48, Sector-11, CBD Belapur, Navi Mumbai. Mitsubishi Electric have been world leaders in air conditioning systems for residential, commercial and industrial use since decades. Mitsubishi Electric Quality (MEQ), measures the quality to give best experience in our products, services, partnership and people. MEQ Cooling Planet is a unique concept showroom that clubs together Mitsubishi Electric’s world class technology and affordability. MEQ Cooling Planet offers a range of the company’s products with quality and durability at a lower ownership cost. These showrooms are designed to encourage residential and commercial customers to have a touch and feel of MEI products.

MitsubishiElectric’s air conditioners are known to provide exemplary performance indiverse climatic conditions and each product is an amazing feat in its own,delivering years of quiet operation, energy-efficient performance and minimumimpact on the environment.

Speaking ofthe MEQ Cooling Planet concept, Mr. Yozo Ito, Director and Business Unit Headof Air conditioners, Mitsubishi Electric India (MEI) stated, “Studieshave shown that despite the rise of e-commerce, conventional stores are asrelevant as ever because a large percentage of consumers prefer to shop at suchstores. Consumers prefer to shop in stores because they like to touch and feelproducts before they make a purchase decision and also value face-to-faceinteractions with store associates. In this reference, MEQ Cooling Planets is aunique idea because they encourage customers to visit the store, take a properlook and then make a decision.”

As of now,Mitsubishi Electric has opened more than 10 MEQ Cooling Planet(s) in India andhave 800 authorized dealers across the country.

According toMr. Neeraj Gupta General Manager-Sales & Marketing of Air conditioners,Mitsubishi Electric India (MEI), “Many shoppers in India still prefertouch-and-feel and want to try out products before buying them. There is awhole set of customers that prefer to have someone walk them through thepurchase process. Cooling Planet extends a unique experience as itprovides the customers complete knowledge in the field of air conditioners. Also,we are committed to provide unparalleled consumer experience with a network ofhighly trained sales, service and maintenance through our strong dealernetwork. Now, for any issues with regards to air conditioners,customers can contact 1800 102 2626 and our service department willbe available to resolve the problem in a short turnaround time.”MitsubishiElectric’s air conditioners are known to provide exemplary performance indiverse climatic conditions and each product is an amazing feat in its own,delivering years of quiet operation, energy-efficient performance and minimumimpact on the environment.

Speaking ofthe MEQ Cooling Planet concept, Mr. Yozo Ito, Director and Business Unit Headof Air conditioners, Mitsubishi Electric India (MEI) stated, “Studieshave shown that despite the rise of e-commerce, conventional stores are asrelevant as ever because a large percentage of consumers prefer to shop at suchstores. Consumers prefer to shop in stores because they like to touch and feelproducts before they make a purchase decision and also value face-to-faceinteractions with store associates. In this reference, MEQ Cooling Planets is aunique idea because they encourage customers to visit the store, take a properlook and then make a decision.”

As of now,Mitsubishi Electric has opened more than 10 MEQ Cooling Planet(s) in India andhave 800 authorized dealers across the country.

According toMr. Neeraj Gupta General Manager-Sales & Marketing of Air conditioners,Mitsubishi Electric India (MEI), “Many shoppers in India still prefertouch-and-feel and want to try out products before buying them. There is awhole set of customers that prefer to have someone walk them through thepurchase process. Cooling Planet extends a unique experience as itprovides the customers complete knowledge in the field of air conditioners. Also,we are committed to provide unparalleled consumer experience with a network ofhighly trained sales, service and maintenance through our strong dealernetwork. Now, for any issues with regards to air conditioners,customers can contact 1800 102 2626 and our service department willbe available to resolve the problem in a short turnaround time.”


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