Now Streaming in India: Amazon Prime Music

MUMBAI – 28th February, 2018 – Amazon.in today announced the launch of Amazon Prime Music, an ad free music streaming service - exclusively for Prime members - offering unlimited offline downloads*, voice controlled with Alexa at no additional cost to Prime membership. Amazon Prime Music includes tens of millions of songs across major International and Indian music labels in over 10 languages including English, Hindi, Tamil, Punjabi, Bengali, Kannada, Telugu and more. Amazon’s music experts have specially curated playlists and stations to give music listeners an uninterrupted music listening experience across genres, moods, artists, eras, and activities. Amazon Prime Music will be available on Android and iOS mobile phone apps, Desktop app and Web player, Amazon Fire TV sticks and Amazon Echo devices. For more information, visit www.amazon.in/amazonprimemusic.

With Alexavoice controls, Amazon Prime Music is changing the way customers can find andplay music by putting the entire selection not just at the tip of your fingers,but also on the tip of your tongue. Using Alexa voice controls, Amazon PrimeMusic makes asking for your favourite music as simple and natural as talking toa friend. Simply tap the Alexa icon in the Amazon Prime Music app and just askfor your favourite songs, albums and artists. Learn more at www.amazon.in/alexaonprimemusic 

Commentingon the launch, Sahas Malhotra, Director, Amazon Music India said, “We believe music listenersare going to love Amazon Prime Music as we bring a global service  that’sbeen truly localized in its selection and curation. With ad-free streaming atno additional cost to Prime members, Amazon Prime Music offers a welcome breakfrom text and voice ads that come between you and your favourite music.Moreover, with voice controls the music listening experience cannot get anysimpler, making music listening delightful, effortless and a natural experiencefor customers. Listening to your favourite music has neve been more fun”.   

Amazon PrimeMusic brings a transformative music experience giving Prime members a brand-newway to enjoy music:

·NoAds, No interruptions: Sit back and enjoy a seamless, music listeningexperience with unlimited offline downloads.

  • Voice controlled music: Simply tap the Alexa button in the mobile music app and use your voice to ask for your favourite music on Andriod & iOS. Get started by asking for your favourite artist “Play Ed Sheeran song”, or simply say “Play latest Hindi songs” or say “play 60s Bollywood music”

·Globalselection in multiple languages: Whether it is discovering New releases toRetro Classics, Rock to Bhangra, Rabindra Sangeet to Electronic dance music,there’s music for everyone, every moment, every mood to chose from millions ofsongs in multiple languages

·CuratedPlaylists and Stations: Amazon Prime Music’s Indian editorial experts havespecially created Playlists and Stations to cater to customers music tastesacross moods, activities, genres, eras, artists and more across multiple Indianlanguages. Discover what’s new on specially designed playlists like FreshHip-HopFresh Punjabi, Fresh Tamil and more, be cluedinto chart busters on the Hot Right Now series and rediscovergenres with a tightly curated list of 100 Greatest songs, chosenacross eras - from Bollywood to Sufi to 80s Pop and slow Jams. Whether it’s awedding, or a road trip or you are on baby sitting duties - there is a playlistwaiting for you on Amazon Prime Music.

·Makeyour own playlists – Build your own perfect playlist by choosing songsyou already love or songs you just discovered through hand-curated playlistsand stations for easy and quick access. You can also share your playlists onAmazon Prime Music with your family and friends.

·Unlimitedoffline downloads*: Download your favourite songs, albums andplaylists for seamless offline playback. Enjoy your music wherever you are,anytime. No data costs or limited connectivity challenges. 

AtAmazon, we continue to add value to our popular Prime program. With the launchof Amazon Prime Music, we now offer Prime members an easy, uninterrupted accessto a world of music entertainment with their Prime membership. We think, Primemembers will enjoy this latest addition with the many Prime benefits thatalready include unlimited streaming of movies and TV shows with Amazon PrimeVideo and unlimited free fast delivery on eligible items from India’s largestonline selection of products, early access to top deals and more”,  said Amit Agarwal, SVP and CountryHead, Amazon India. 

Customerswho are not Prime members and want access to Amazon Prime Music can visit www.amazon.in/prime tolearn more about Prime benefits.

*Subjectto device storage


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