Serial entrepreneur Dr. Madhukar Gangadi announces his next business initiative –

Hyderabad, February 27, 2018: Founder and CEO of leading pharmacy retail chain MedPlus Health Services Pvt Ltd, Dr. Madhukar Gangadi today announced the launch of his new business initiative -, an online platform that offers a wide range of premium quality products from furniture to home appliance to building materials at Factory Direct prices. enables consumers to buy in retail quantities at Factory Direct prices, thus saving them 40-80% on market operating prices.

Announcingthe launch of the online platform, Dr. Madhukar Gangadi, Founder, said,“We have been constantly working to utilize technology to optimize the supplychain and with this model, we now feel that all layers between the manufacturerand the consumer can be removed delivering enormous efficiency to the process.Our factory-to-consumer model passes on the savings in logistics, inventoryholding costs and inventory obsolescence straight to the customer. BatchTag.comhas collaborated with leading Original Equipment Manufacturers (OEMs) in theindustry to launch its first line of products.”

SunilGummalla, Chief Executive Officer, said, “While the model has aninbuilt advantage of delivering the most efficient prices,  our goal is togo beyond super-competitive prices to curate and deliver the best qualityproducts across categories in terms of both design and workmanship.”

 Theinitial categories include furniture & furnishing products, homeappliances, building materials,   leather portfolio bags, wallets,and backpacks under the company’s private brands.  The company is alsoplanning to add Air Conditioners, Televisions, Refrigerators, Washing machinesand other appliances to the existing product line during the coming months.

The companyhas collaborated with major national and international original equipmentmanufacturers such as Superhouse Group for leather goods, Natuzzi for leathersofa sets, Kitco Ceramics for tiles and other leading leather goods  and carpet manufacturers from Kanpur and Bhadohi in Uttar Pradesh. 

BatchTag.comwill serve furniture and furnishing orders from its manufacturing facilitylocated in Hyderabad. It is spread over 1.5 Lakh Sft and manufactures 1,000Sofas and over a 1000 solid wood units every month. It will serve other ordersfrom the manufacturers from their respective facilities.

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