Super Performer Brand Next Gen VERNA Receives Record Export Order from Middle East
Chennai, October 24, 2017: Hyundai Motor India Ltd. (HMIL), the country’s second largest car manufacturer and the number one car exporter since inception announced the receiving of record initial export order of 10,501 units for the Next Gen VERNA from the Middle East market. The Next Gen VERNA will be known as the Next Gen ACCENT for the Middle East markets. This is the single largest order for the Next Gen VERNA that company has received since inception and a big jump compared to the earlier generations of VERNA and ACCENT.
HMIL had invited 33 distributors from the Middle East(including Saudi Arabia, Oman and UAE) and other Asian countries (like Vietnam,Philippines, Sri Lanka etc.), to the Chennai-based production facility onSeptember 21, 2017. They were given a detailed plant tour, a presentation onthe product, its quality parameters and the plant capabilities, which finallyculminated with exclusive drive experience of Next Gen VERNA.
The Next Gen VERNA will also be exported to SouthAfrica, other Gulf and Asian countries from the beginning of the year 2018 andwill be a shining star in the Hyundai product portfolio across the globe.
Commenting on this recordachievement Mr. Y K Koo, MD & CEO- Hyundai Motor India Limited said “The Next Gen VERNAhas received overwhelming response from domestic and export markets. We are very happy and proud toreceive such a large single export order within one month ofshowcasing the product to the distributors from overseas markets. It isin perfect harmony with Hyundai’s commitment of ‘Make in India, for the world’and also is in line with the Indian Government’s ‘Make in India’ Vision.”
The Next Gen Verna has received great response fromthe domestic markets and the media, resulting in more than 18,600 bookings and more than 1,43,000 enquiries injust 2 months since its launch in India on August 22nd 2017. These additional new orders will be shipped in December 2017, along withthe delivery of 20,000 units by end-December 2017 in the domestic marketat a special introductory price, as committed during the product launch.