The 3rd edition of TEDx Hyderabad is all set to be held in September

Postcard Power. No email, no SMS, no social media, Pradeep Lokhande, contacts 58 lakh rural Indians just through postcards, will be one among the 12 others, including five home-grown inspiring speakers hand-picked to speak at the most awaited TEDxHyderabad to be held in the city in September

Hyderabad, August 28, 201. With all the communication options, today - email, SMS, social media, mass media advertising - many people assume that a simple postcard is not as effective, but in reality, it is still the most cost-effective way.  Pradeep Lokhande made use of it as a powerful tool to connect rural India, which no one has tried before. He did that to carry out activities of his NGO, Rural Relations.  It is incredible indeed. You can meet this everyday hero of Rural Relations, Pradeep Lokhande and listen to him speaking live in our city. He is a Pune based social entrepreneur who has contacted 58 lakh people in rural India and will be one among several other speakers to speak at the most awaited TEDxHyderabad to be held in the city in September 

One of India's fastest growing and flagship TEDx events, TEDxHyderabad is all set to go live on September 24.  The theme of the third edition of the event is "DO"  

TEDxHyderabad, this year will showcase 13 speakers and 2500 attendees.  Five of these twelve speakers will be local Hyderabadi’s.

Some of the speakers include transgender champion Gauri Sawant, social entrepreneurs Anshu Gupta and Pradeep Lokhande, activist and co-founder of anti-trafficking organization `Prajwala' Sunitha Krishnan, photojournalist GMB Akash, hope creator ElcaGrobler;  former Indian Army officer Lt Gen Zameer Uddin Shah; Mukesh Aghi, Global Strategizer; Kalpana Saroj, Disruptive Millionaire; Anu Acharya, Genome Guru; 

Pradeep Lokhande, made use of the cheapest communication mode, “Post Card” available in India.  Over the many years, he proved it as a powerful tool to connect the rural India. 

This Pune based social entrepreneur communicates with 58 lakh people. He proudly claims that he received 9 lakh post cards from school children. 

He has a database of 49,000 villages in 10 states across India.  Known as the postcard man of India, Pradeep has one line address--Pradeep Lokhande, Pune-411013.  Mail to his address is so heavy that the postman does not need specific details anymore. Pradeep, CEO of Rural Relations, an organization, he founded with the aim of developing rural India. He is a rural resource partner for corporates like Telco, P&G, Tata Tea and more; Rural Relations helps generate job opportunities in the villages. 

Like NRI (Non-Resident Indian), Pradeep christened a new name NRV--Non-Resident Villager. Every Indian living in the city or abroad is a Non-Resident Villager (NRV), he says. 

He started the Gyan Key Library Scheme, to establish libraries in the villages to inculcate reading habits among children.  Everybody is an NRV because we all have come from communities.  Therefore, an NRV can support, contribute in whatever the way meaningfully to the development of his/her village.  Till date, they were successful in installing 3,055 Gyan-Key libraries in 3,055 rural secondary schools in 1,075 working days benefiting 8,50,000 students,”. 

37 years old transgender social activist, Gauri Sawant's journey from being an outcast to motherhood is truly inspirational. Against all the odds, Gauri is raising orphaned Gayatri as her own.  She formed an NGO, 'Sakhi Char Chowghi.'  Her motto was to provide a space of freedom to all transgenders, hijras. Hearts across the country weremoved seeing her story 'Touch of Care', in an advertisement for a consumer brand recently. She is a speaker at the TEDxHyderabad event this year.  

Anshu Gupta,a social entrepreneur who founded Goonj, a Delhi-based non-governmental organizationthat positions the under-utilized urban material as a development resource forthe rural parts of India is another speaker lined up for the event. 

A recipientof Ramon Magsaysay Award for his creative vision in transforming the culture ofgiving in India. His enterprising leadership in treating cloth as a sustainabledevelopment resource for the poor is well received and appreciated. Goonj, theNGO he founded, ships over 70,000 kgs of material a month and has alsoconverted 1,000 tonnes of used clothes, household goods, and other urbandiscards into usable resources for the poor. Goonj was chosen by NASA and theUS state department as a "Game Changing Innovation." Forbes magazinelisted Gupta as one of India's most influential rural entrepreneurs. Goonj hasbeen given the Japanese Award for Most Innovative Development Project by theGlobal Development Fund. 

A P Hota,Managing Director of National Payments Corporation of India (NCBI), has beenidentified as one of the 12 speakers.  A Digital revolutionist, Hotaplayed a key role in the implementation of MICR technology in Cheque Clearing,Electronic Funds Transfer, Automated Clearing House and Cheque TruncationSystem in India. His research document titled "RTGS System in the USA -Lessons for India" as a part of IIB Diamond Jubilee Overseas Fellowship in1997 was the starting point of RTGS design and implementation in India. 

Hota hadheaded the Department of Payment and Settlement Systems in Reserve Bank fromMarch 2005 to July 2008 during which the 'Payment and Settlement Systems Act'was legislated, NEFT introduced and there was a rapid expansion in the accessand usage of electronic payment systems. He also played a key role in wideningthe use of electronic payments in India. 

One of theHyderabadi speakers, Sunitha Krishnan, co-founder of Prajwala, anon-governmental body that rescues, rehabilitates and reintegratessex-trafficked victims into society is chosen to address.  Raped at age 8,Sunitha Krishnan's journey as a rape survivor to savior is incredible. Herjourney, fight against sex slavery, this Padma Shri awardee will share all thestruggle she had gone through and the road ahead for Prajwala.  

Every humanface has a story, and I capture it says GMB Akash, an award-winning Photo Journalistfrom Dhaka, Bangladesh. Akash, who considered as the Bangladesh’s best-knownphotojournalist will tell his story, photo journalism, street photography, theart of seeing the unseen and will touch on many interesting aspects ofit.  

Have somequiet moments in a life full of emotions. Whatever you DO, DO for soul feeding.You do not take a photograph just with a camera. You bring to the act ofphotography in all the pictures you have seen, the books you have read, themusic you have heard, the people you have loved. Instinct and the ability toanticipate are skills that a street photographer acquires with experience and alot of practice. The more you walk through streets with your camera, the moreyou will be able to tune into the world around you. As a street photographer,you are constantly scanning your surroundings. No expression or gesture canescape from you, the challenge is to record that story in your frame,says Akash. 

ElcaGrobler,Founder of My Choices Foundation, is another local speaker who will share herunique story. An Australian, who made Hyderabad her city and when you ask Elcahow long she is here, "indefinitely," comes the reply. CFA and MBAturned hope creator; her NGO works in the domain of stopping domestic violenceand sex trafficking. Every day, we're trying to give women and girls the choiceof freedom, says Elca. They say a dream is something you want to DO but acalling is something you have to DO. My Choices Foundation is a women'sprotection organization that aims to help women and girls live free fromviolence and sexual exploitation, she adds. 

What peoplewho Do things, can inspire the rest of us to go and Do things.  The themeof this year’s edition is DO. "DO' is a fascinating theme. It means manythings to many.  It is a very open-ended theme and inspiring one. Some ofthe thoughts on the theme DO are People who DO great things inspire us in turnto accomplish our goals. The theme of this year’s edition is DO. Interestingly,its meaning is unique to every individual. It is a very open-ended theme andinspiring one. Some of the thoughts on the theme DO are: “Oneimportant thing to remember is you can DO anything you want to. And remember toDO one thing every day that makes you happy. Successful people DO whatunsuccessful people are not willing to DO. DO everything with passion and withgreat love. DO what you can and what you love. DO your duty, and a little moreand the future will take care of itself. If you DO good, you get same thing inreturn.  It may be forgotten tomorrow but do it anyway.  DOyour best with what you have, where you are. DO something worth writing orwrite something worth reading.”DO what you have to DOuntil you can DO what you want to DO.  Alone we can DO so little; togetherwe can DO so much more.  Don’t listen to what people say, watch what theyDO. DO the best you can until you know better. Then when you know better, DObetter. Be good, more importantly DO good. And DO it now.  There is no try. The most efficient way to accomplishsomething is to DO it. DO your best to learn from the wrong ones.  DO lesscomplaining, blaming, arguing, bragging, resenting, yelling, interrupting,taking, judging and lying. DO what is right and not what is easy.  Forgivepeople who do you wrong. They unknowingly make you strong. What you don't to bedone to yourself, don't DO it to others.Sometimes,later becomes never. We never fail when we try to DO our duty, we always failwhen we neglect to DO it. Doing is more important than praying.  Doing isacting upon it.  Actions speak louder than words.  When we DO what wecan, God will DO what we can't.  Nobody can DO everything, but everyonecan DO something.  DO is all about action. The theme is unique and veryinspirational. 

TEDx themesare well researched. They are fun. The theme is a title or tagline for theevent. The theme guides the talks and inspires the audience to think abstractlyabout the bigger cause. There’s no right answer for the theme – it’s just anabstract idea that can be interpreted in any number of ways.  The themesets the tone of the event. It essentially lets attendees know what they shouldexpect. The themes are usually an abstract, open to interpretation, broadenough to leave room for a broad range of topics and speakers from diversebackgrounds.  

The themesshould be realistic and must maintain arguments that can be defended bywell-founded evidence. No commercial, political or religious agendas, orpolarizing” topics are allowed. 

This year’stheme "DO" arouse a lot of interest within the community and outsidethe community. The attendees are super excited about the event and speakersdelving into the theme. 

The TEDxstages are different; they are unique. Each event has a different stage. Highproduction values of the stage are the hallmarks of the TEDx events.  Theydesigned so well that they go well with the theme of the event. Special care istaken in designing the stage, curating it. Even the speakers, attendees arecurated. The stage and production play a significant role in enhancing not justthe retentive value of a TEDx Talk, but also the thematic value of the eventitself. In providing excellent ambient experiences to their patrons, TEDxevents usually stand out. 

TEDx is aprogram which is run under the TED brand to bring a TED-like experience to asmany people as possible. TED events are organized by the TED organizationthemselves while TEDx events can be arranged by anyone for their communityafter gaining a license from TED, hence "independently organized". 

TEDx is aone-day conference where socially conscious and curious individuals go to hearfrom real life stories and world changing ideas to be inspired. It is aplatform being curated and created to uplift the intellectual capital for thecity of Hyderabad. 


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