The Super Performer Next Gen VERNA Outshines
Chennai, November 2, 2017: Hyundai Motor India Ltd. (HMIL), the country’s second largest car manufacturer and the number one car exporter since inception, announced outstanding performance continuing the strong momentum of its recently launched Next Gen VERNA in India. The Super sedan has set new benchmark for the segment and received more than 20,000 Bookings and more than 150,000 enquiries in a short span of 2 months of its launch in India and has become customer’s first choice.
Commenting on this achievement Mr. Y K Koo, MD & CEO- Hyundai MotorIndia Limited said: “The Next Gen VERNAhas outperformed in India once again with more than 20,000 bookings and 150,000enquiries in a short span of 2 months of its launch in India. We areextremely thankful to our Indian customers for their trust in brand Hyundai.The Next Gen VERNA is beyond the ordinary, a global product that personifiesHyundai’s Modern Premium Brand and a landmark in Hyundai growth story winningmany prestigious accolades worldwide.”
Human Technology Connect :
The Next Gen VERNAis ‘Intelligent by Design’ and an All-rounder car with Human Technology Connectfor new age aspirational customers. More than 45% of the Next Gen VERNAcustomers look for premium and Segment Unique Comfort Features. Next Gen VERNAoffers 21 New Age Technologies and Advanced Features such as Front VentilatedSeats, Smart trunk, Smart Sunroof, The Eco Coating Technology and AdvancedTelematics System.
Setting the New Trend:
- The Next Gen VRNA has led to a new trend of first time car buyers contributing to 20% of its total sales. These Next Gen customers are trendsetters and resonate with the Modern Premium Brand Image of Hyundai.
- More than 25% of Next Gen VERNA have preferred Automatic Transmission over Manual Transmission depicting flawless performance of AT variant of Next Gen VERNA in both Petrol and Diesel engines.
Expanding the Segment:
- With the launch of Next Gen VERNA, the Mid-High Segment average sale of 14,000 units (H1) crossed average 20,000 units.