Truecaller’s Mobile Identity Solution Increases 1mg’s User Registration By 21%

New Delhi, 23rd October 2017: Upon integration of its web and mobile app products with Truecaller’s mobile identity solution, Truecaller SDK (Software Developer Kit), leading e-commerce healthcare start-up 1mg has witnessed an impact upside of 21% increase in their daily user registration. This integration with Truecaller SDK enables new 1mg users to instantly sign-up in a simple and quick manner using autofill functionality and completely bypassing the SMS based OTP process, using their Truecaller mobile identity.

With">#222222">With the above impact, this integration has enabled 1mg toseamlessly on-board new users and appropriately connect with them forfulfilling key use cases in their platform like doctor consultations,diagnostic tests and last mile medicine ordering and delivery. The TruecallerSDK solution has been live on 1mg for about a year now and they have seen veryencouraging results. Truecaller SDK is a developer toolkit for digitalstartups, app developers, and other online businesses. An efficient, secure andasset-light solution, Truecaller SDK is designed to minimize complexity in useron-boarding and verification process as well as helps businesses build moretrust on their products, offer more personalisation and enables furtherevolution of the quality of users being served by them.

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