Unity Technologies and Tata Elxsi Launch Centre of Excellence

October 04, 2017, New Delhi -- Unity Technologies, creator of the flexible, high-performance end-to-end development platform used to create real-time interactive 2D, 3D, VR and AR experiences, today announced a collaboration with Tata Elxsi to launch a Centre of Excellence (CoE). The CoE will serve as a global innovation platform that brings together Unity developers, researchers and industry stakeholders to encourage knowledge sharing of best practices in digital transformation.

The Unity-Tata Elxsipartnership is significant as it builds the single largest pool of Unitydevelopers in India. Despite economic fluctuations and market uncertainty, thisis a bright spark in the Asia Pacific region, As it continues to build opportunities for augmented reality/virtual reality (AR/VR).


Unity reaches nearly3 Billion devices around the world, and is used to author more than two thirdsof all AR/VR content, Tata Elxsi brings the integrated expertise of combiningDesign, Technology and Content Development capabilities. With global designcentres, Tata Elxsi has been helping clients globally to create compellingexperiences and enhanced workflow for customers across industries. With Unity’sexpertise in futuristic technologies like AR/VR, combined with Tata Elxsi’sturnkey capabilities, this Centre of Excellence will propel latest innovations.The  CoE will contribute to the continued growth that Unity has alreadyseen across sectors including architectural visualisation, film andentertainment, automotive, engineering and manufacturing, as well asgovernment. 


Quentin Staes-Polet, Director South Asia Pacific, Unity Technologies, said, “Augmented and virtual reality  technologiesare fast transforming how businesses innovate, collaborate and communicate. TheCoE in partnership with Tata, is testament to the success of Unity’s platformand its developer ecosystem, not just for games, animation and film, but acrossindustries which are using AR/VR in innovative ways. In an era where VR/ARapplications are changing countless industries – from education, tomanufacturing, architecture and art – Unity is enabling the developers of tomorrow achievegreater success today. We’re delighted to partner with Tata Elxsi’s team, anestablished global leader in design and innovation”


Commenting on theCoE, Anil Sondur – Executive VicePresident, Tata Elxsi said, “Augmented and virtual realitytechnologies are the next generation of computing. Tata Elxsi foresees usage ofthese advanced platforms across various industries and verticals. Tata Elxsi isalready in a leadership position in the use of these technologies for severalindustries and has used Unity as a development platform. This globalpartnership will enable Tata Elxsi to support new applications for customersacross industries worldwide.”


At the upcomingUnite Austin 2017 event, Tata Elxsi will be showcasing its latest innovationsand solutions in Augmented and Virtual Reality using the Unity platform. 

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