Watch your favorite movies & shows on 230+ Live TV channels on Idea Movie Club

Mumbai, 5th September 2017: Idea Cellular’s one-stop entertainment destination for Video on Demand, Idea Movie Club app has ramped up its content and features, to meet the ever-growing video demand of its 4G/3G data customers. The app now features - over 230 Live TV channels – making it one of the top movies & TV apps with a large portfolio of Live channels in India.

Speakingabout the app, Mr. Sunil Tolani, National Head of Digital, IdeaCellular, said “Live TV is one of the highest growing categoriesamong videos for the on-the-move digital consumers, globally. With deepproliferation of data and Idea’s pan-India mobile broadband network, more andmore customers are demanding live TV on their devices. We have specificallyworked on ramping up this category on the Idea Movie Club app to ensure ourcustomers stay connected to their favourite Live news and shows, even when theyare not in front of a TV.

 Withthe newly added content and an ever expanding portfolio, we believe that ourcustomers will find the content relevant and engrossing across all categories –Movies, short videos & Live TV”, said Tolani.     

Theintegrated Idea Movie Club app offers all kinds of videos and TV channels on asingle platform thereby offering convenient access apart from rich content, toits customers. Since its launch earlier this year, Idea Movie Club has beengrowing in popularity surpassing the milestone of 2 million downloads onboth iOS and Android platforms. 

With therecently added fresh content on the app, Idea customers will have access to ahuge library of popular and premium content, including a rich assortment ofHindi, Vernacular and International shows and videos, on their fingertips.Users will now have access to a host of popular channels across genres,including thousands of blockbuster movies, music, news, lifestyle programs, 7days catch-up TV, along with a series of Original content and Short Videos inmultiple regional languages. The popular category of Bhojpuri andPunjabi Live channels have also been recently added. The rich contentof videos and movies from Bollywood & Regional Cinema appeals to peopleacross all age groups, including kids, for whom there is a host of animationand learning videos. 

Idea isoffering an exclusive introductory offer to all its 4G/3G customers givingthem 90 days Free subscription to the Idea Movie Club app. So,if you don’t want to miss the latest episode of your favorite show or watch alive match on-the-go, it is time to download the Idea Movie Club app today andstay updated with all the exciting content!

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