BENGALURU, March 24, 2026 – ASICS, the global leader in Japanese performance sportswear and official Sports Goods Partner for the TCS World 10K Bengaluru 2026, has officially launched the highly anticipated SUPERBLAST™ 3. The unveiling took place at the brand’s Brigade Road store, where ASICS also showcased the official race-day apparel collection designed for this year’s participants.
The event featured two of India’s most iconic athletes: tennis legend Rohan Bopanna and squash champion Joshna Chinappa. Both athletes shared insights into their rigorous training regimens, aligning their personal journeys with ASICS’ founding philosophy, “Sound Mind, Sound Body.”
Innovation in Every Stride: The SUPERBLAST™ 3
The SUPERBLAST™ 3 represents the pinnacle of ASICS’ performance innovation. Engineered to support runners from high-intensity training through to race day, the shoe introduces FF LEAP™ foam—the brand’s lightest and most responsive cushioning technology to date.
Key technical features include:
- Dual-Layer Cushioning: A sophisticated blend of FF LEAP™ and FF BLAST™ PLUS foam provides a harmonious balance of plush comfort and explosive energy return.
- Redesigned Trampoline Pod: An enhanced outsole structure that maximizes bounce-back and conserves energy over long distances.
- Adaptive Fit: An engineered woven upper ensures high breathability, while a refined eyestay design provides superior midfoot support for an agile, secure ride.
Accompanying the footwear is the official race-day look, featuring high-performance T-shirts, shorts, and sports bras. The apparel utilizes ACTIBREEZE™ technology, specifically designed for moisture management and unrestricted movement in Bengaluru’s climate.
Mr. Rajat Khurana, Managing Director of ASICS India and South Asia, emphasized the brand’s commitment to the evolving running culture in India. “Running in Bengaluru has shifted from simple participation to a focus on performance and recovery,” Khurana stated. “Our vision is to build an ecosystem that supports runners at every stage of their journey, ensuring they stay consistent and resilient through innovations like the SUPERBLAST™ 3.”
Rohan Bopanna reflected on the importance of preparation, noting that sport is about “sustaining yourself through long seasons.” Similarly, Joshna Chinappa highlighted that progress comes from routine and showing up daily—a mindset she believes is perfectly supported by ASICS’ gear.
Commitment to Indian Athletics
As a partner to India’s most prestigious marathons and races, ASICS continues to champion the transformative power of movement. By combining community-first initiatives with cutting-edge technology, the brand remains dedicated to empowering runners of all levels across the country.
The SUPERBLAST™ 3 and the exclusive TCS World 10K 2026 merchandise are now available at ASICS retail outlets and online at www.asics.co.in.
