Eyeingre-entry into women’s business wear segment in its centenary year
Bengaluru,19th January 2023: The legendary 100-year old fashion brand P N RAO, which was born in 1923 is celebrating its centenary year. With 5branches in the city and 2 in Chennai, the brand enjoys a rich legacy and has been known for dressing up the who’s who of the city who have an eye for bespoke tailoring and fine clothing. As a big tribute to this milestone, the brand is eyeing its re-entry into the women’s business wear segment.
Speaking at a press conference MachenderPishe, ChandramohanPishe, Naveen Pishe and Ketan Pishe – Partners of P N RAOsaid, “P N RAOhas contributed immensely to the Indian retail industry and built a unique reputation of its own as an iconic made in India brand”.
KetanPishe, Partner,P N RAO,said “From a humble beginning, the brand has grown along with the city and holds a very special place in the hearts of Bengalureans and Chennaiites. Celebrating 100 years is a big milestone for us which speaks volumes about our brand and our vision and mission. While we are committed to offering the finest apparels to our customers and understand our client’s psyche, we are constantly evaluating ways and means to raise the bar and expand our customer base”.
It will be interesting to know that P N RAOstarted as a ladies tailoring brand which took immense pride in dressing up the British ladies in the pre-Independence days. Post-Independence, the founder’s eldest son Mr. P N Panduranga Rao learnt the art of gentspattern making which led to the brand branching off into men’s wear and has till date remained committed to offering the best in men’s wear.
“P N RAOhas built one of the largest bespoke tailoringunits on the outskirts of Bengaluru which is completely solar powered which demonstrates our commitment to the environment and clean and safe and hygienic manufacturing of our apparels”, added Naveen Pishe, Partner, P N RAO.
With its intention of re-entry into the women’s wear business clothing, the brand will round up into a holistic fashion wear brand for both men and women. P N RAOhas always made sure that the brand remained relevant and updated in fashion wear in these 100 years and hence has been a name to reckon with, since its inception. Today with this announcement the history of glorious craftsmanship and service is going to repeat itself in women’s wear industry.
On this special occasion the brand has announced their future strategies of further expansion and specializations. The brand also felicitated top 100 names of Persons / Brands / Institutions of Bengaluru city, who have been instrumental in contributing to the city and hence creating a name for the city. Alongside they also launched the brand’s coffee table book which coversnot just the brand journey, but also the city journey.
To pay respect to this great lineage the bust of late Shri PisheNarayan Rao was also unveiled.
