Bollywood Celebrity Kriti Kharbanda Launches New Range of U&i Products at Mobile India Expo 2022

New Delhi, March 25, 2022: Leading gadgets accessories brand U&i showcases its innovative and portable range of products at a three day event at Mobile India Expo 2022. The Bollywood celebrity, Kriti Kharbanda also graced the occasion with her presence to launch and showcase innovative product range of U&i amongst the visitors attending the Expo. 

The Mobile India Expo showcased an unmatched buyer-seller platform that provided  a unique opportunity to the Mobile Devices and Accessories industry to network with wholesalers, resellers, stockists, distributors, retailers and end users from across the country to increase the reach of the brand to length and breadth of the country. The three-day Expo is expected to witness more than 500 participating brands, 50+ conference sessions, 250 eminent speakers along with 60 international brands  participating virtually.

The brand has been focussing more on building an emotional connect with its audience through branding exercises and have been associated with celebrities like John Abraham, Shahid Kapoor, Adah Sharma  and Rakul Preet Singh etc. To drive consideration in existing markets and build awareness in new markets, U&i thinks celebrities, with their popularity and strong audience connect, will help the brand create and establish stronger consumer relationships.

Commenting on her association with U&i, Indian actress Kriti Kharbanda in a statement said, “U&i is one of the most sought after gadget brands in the country and holds a good reputation among the millennials. It gives me immense pleasure and honour to be associated with this brand that offers its users a quality experience.”

The newly launched products include – Bomber Series Single Earphones with upto 30 hours of talktime, Golf Series TWS Earbuds with upto 30 hours and quick response smart controls, Replay Series Neckbands with Magnetic Control and upto 40 hours of backup, Powerhouse Series 30 Watt Charger with Type-C Cable, Gems Series TWS Earbuds with digital battery indicator and upto 30 hours backup,  Diamond Series Wireless speaker with 14 watt output and upto 6 hours backup, Engine Series Super Fast Data Cable with 50000+ bend test and high speed data transfer,  Lightning to USB Otg connector with Metal Body and USB 3.0 speed.

Talking about the expo Paresh Vij, Founder & Director, U&i said, “We are pleased to be associated with the Mobile India expo, as we had an ideal platform to display our newly launched products and explore other newer technologies. We have received a lot of enquiries and targeted visitors as the footfall was unexpectedly amazing, even during the COVID times. Congratulations to the organizers for such a safe and successful event.”

Pricing and Availability:

The newly launched products can be purchased from all the U&i outlets and other leading retail stores across India at a starting range INR 999 backed with a 12-months warranty.