SAVA Herbal, an OTC platform, integrates Ayurveda and innovation to deliver novel health solutions
All products are developed in-house and tested for clinical efficacy and safety in patients
The formulations have been developed in partnership with Gurusolv Naturals Inc.
Bangalore, January, 2022 : SAVA Healthcare, the Pune headquartered Indian multinational,with a strong global footprint, that manufactures human and veterinary pharmaceuticals, today announced the launch of its OTC (over the counter) business of herbal formulations, under the name of SAVA Herbals which is based on the science of Ayurveda. SAVA has over a decade of experience in manufacturing unique and globally renowned ‘standardized herbal extracts.’ Launched with the purpose of ‘Improving health every day’, SAVA Herbals has a state-of-the-art manufacturing facility located in Malur, Karnataka and aims to bring together the power of Ayurveda and the pathbreaking advanced phytotechnologyto promote a healthier lifestyle.
Expressing his views,Vinod Ramchandra Jadhav, Chairman, SAVA Group said,“SAVA Herbals is an extension of SAVA’s forte in manufacturing herbal extracts of highest purity. India is home to more than 5000 years of Ayurvedic tradition that has been passed across through many generations[1]. Through SAVA Herbals, we want to take consumers back to the roots.”
In recent years,there has been considerable shift towards safer and reliable options for treating or managing various disease conditions and consumers have become extremely conscious about their health, more so after the COVID-19 pandemic situation. Keeping this in view, SAVA Herbals offers a range of herbal solutions for general well-being and disease conditions.
“The Herbal OTC market isall setto grow at a faster pace due toGovernment of India’s thrust through Ministry of Ayush for creation of policy and incentive framework.Increasing preference of consumers for natural therapies is also likely to drive this growth.We hope to ensure that our end consumers look at SAVA Herbals and its product offerings as trustworthy, reliable, natural, and safe,” added Karthik Rajan, Head of Business Unit.
All brands being launched by SAVA Herbals have been developed in-house and tested for clinical efficacy and safety in patients, which is very significant. Each of the herbal ingredients has been carefully chosen for its health benefit. The formulations have been developed in partnership with Gurusolv Naturals Inc.
Their current product portfolio includesActisheeld for enhancing immunity, Gudslep for treating sleep disorder and Lo-wt for weight management. Over the next 2 years, SAVA Herbals plans to add safer and effective options in categories like liver disorder, hypertension, diabetes, and male and female sexual health. These brands will be available online in all major e-commerce platforms like Amazon, Flipkart, 1mg as well as www.savaherbals.com.
With SAVA Herbals, SAVA healthcare is all set to meet unique patient and consumer needs by discovering and developing novel health ingredients. They are committed to providing products with nutritional and therapeutic excellence for promoting a better quality of life. Along with maintaining safety and quality standards, they also believe in supporting a sustainable future by encouraging the usage of cultivated herbs.
