Bangalore, May 21st, 2024: Shoppers Stop, a leading Indian retailer for fashion, beauty, and gifts, announced a major milestone today – their First Citizen Club loyalty program has reached 10 million members! This achievement highlights Shoppers Stop’s dedication to exceptional customer service and solidifies their position as a retail leader.
The First Citizen Club, India’s longest-running paid loyalty program, sits at the core of Shoppers Stop’s customer engagement strategy. Members enjoy benefits like personalized offers, early access to sales and new collections, exclusive event invites, birthday specials, and personalized shopping assistance. These perks emphasize Shoppers Stop’s commitment to an exceptional shopping experience.
The program offers tiered memberships, with the Black Card tier providing the most benefits. These include faster reward point accumulation, a personal shopper, lounge access, priority billing and trial rooms, exclusive deals and discounts, and invites to curated luxury events.
“We are incredibly proud to celebrate 10 million First Citizen Club members,” said Shwetal Basu, Customer Care Associate and Chief Marketing and Communication Officer at Shoppers Stop. “This milestone reflects the trust and loyalty our customers have placed in us.”
To celebrate this achievement and show appreciation to their members, Shoppers Stop is hosting a customer appreciation festival in their stores. This includes special invitations, lucky draws, scratch cards, selfie booths, in-store events, free makeovers, exclusive brand offers, and more.
