Mumbai, India (November 20, 2024) – Snap Inc. is excited to announce its inaugural AR Roadshow in India, a testament to the country’s thriving augmented reality (AR) community. With over 80% of Snapchatters in India using AR lenses daily and over 50 billion monthly lens plays, India has emerged as a global hub for AR innovation.
From November 20th to 22nd, the multi-city roadshow will traverse Delhi, Bangalore, and Mumbai. Led by top Indian creators and developers from Snap Lens Network, these events will offer hands-on training sessions to help developers master AR creation using Snap’s Lens Studio.
Key highlights of the AR Roadshow include:
- Expert-Led Training: Learn advanced AR techniques and best practices from Snap experts and top Indian creators.
- Lens Studio Insights: Discover new features and tools to enhance creativity and customization in Lens Studio.
- Brand Partnership Opportunities: Gain insights on leveraging AR to drive brand engagement and business growth.
- Networking and Collaboration: Connect with fellow developers, exchange ideas, and collaborate on groundbreaking AR projects.
Joe Darko, Global Head of AR Developer Relations at Snap Inc., and Srivatsan Jayasankar, Head of AR and Partnerships at Snap Inc., India will lead the sessions, sharing valuable insights into AR trends, innovations, and the unique preferences of Indian Snapchatters.
Srivatsan Jayasankar commented, “India possesses one of the world’s largest, most talented, and dynamic AR communities. Our AR Roadshow aims to empower creators and developers with the tools and knowledge they need to shape the future of AR innovation. By tapping into the creativity of local talent, we aspire to create impactful and engaging AR experiences for millions of Indian Snapchatters.”
Snap Inc. is committed to fostering the growth of the Indian AR ecosystem and empowering developers to create extraordinary AR experiences.
