In continuation to the World Breastfeeding Week 2023 celebrations, where Philips Avent partnered with Freedom to Feed and Neha Dhupia to conduct LIVE interactive sessions with celebrity mothers like Bipasha Basu, Masoon Minawala, Dia Mirza, and Gauahar Khan, where these mothers shared their heartfelt breastfeeding journey to enable and empower mothers across to #ShareTheCare- Philips Avent culminated these celebrations with a gala event at JW Marriott, Juhu, Mumbai.
The event featured celebrated mothers like Geeta Phogat, Soha Ali Khan, and Faye D’Souza joining Neha Dhupia in a candid, intimate, and insightful panel discussion around the breastfeeding journey of new moms and the various challenges that surround them. This discussion was attended by 60+ mothers who themselves have been strong and powerful voices supporting the cause of breastfeeding in their respective communities.
The discussion was an invigorating experience sharing for both the panelists as well as the moms in attendance as everyone towards the end of the discussion pledged to support the cause of breastfeeding and supporting new mothers as one collective voice.
Speaking at the occasion, Neha Dhupia said, “What I started as a small community with Freedom to Feed has today turned into a movement normalizing conversations around breastfeeding and parenting. What made this edition of the World Breastfeeding Week celebrations 2023 such a milestone is our partnership with Philips Avent who themselves have been on a mission to support new mothers in their parenting journeys. However, this is just the beginning of this association, and we will continue to inspire, acknowledge, and motivate mothers around us to #ShareTheCare.”
Speaking on the celebrations around World Breastfeeding Week, Deepali Agarwal, Head, Personal Health, Philips Indian Subcontinent said, “For Philips Avent, the partnership with Freedom to Feed and Neha Dhupia on the occasion of World Breast Feeding Week 2023, has been another step towards celebrating and supporting every mother’s beautiful journey of breastfeeding. The inspiring conversations featured during the week and the resounding support we have received from mothers across have been extremely encouraging and overwhelming. Philips Avent is dedicated to placing mothers, babies, and their well-being at the forefront of all our endeavors, and with more such initiatives going forward, we will continue to inspire and empower new mothers to #ShareTheCare.”
The collaboration between Philips Avent and Neha Dhupia’s parenting community Freedom to Feed has been receiving overwhelming love and support for making a profound impact during World Breastfeeding Week 2023. By bringing together influential voices and inspiring mothers, the campaign #ShareTheCare has broken the stigma around breastfeeding and has been a landmark initiative aimed at creating a nurturing environment for new mothers.
