Asort by Dynamic Beneficial Accord Marketing Pvt. Ltd is India’s first co-commerce company
Asort, a co-commerce company is all set to give a fillip to the growth of its micro-entrepreneurs as the world gets more interlinked. After decades of its existence and subsequent advancements, today digitalization is acting like a powerful catalyst during this ongoing pandemic with lucrative possibilities. Despite worries over economic constraints it has revolutionized the idea of entrepreneurship which has almost overpowered the conventional ideas of regular jobs. It is worth mentioning that along with their responsibilities at home, more Indian housewives are seeking possibilities to start their own business and contemplate earning sources through online platforms. Determined small scale business holders residing in tier-2 and tier-3 areas are also going one step forward and adapting to the online learning. With the core objective of empowering this entire section with diverse ideas Dynamic Beneficial Accord Marketing Pvt. Ltd. owned Asort Company is providing a common platform to stretch dreams and build a community of successful micro-entrepreneurs. In the time of this sheer transformation talking about this platform, around 7 Lakh units have been sold from leading lifestyle brands like IFAZONE, Amiiga, Earthyscent and more, during this pandemic and half a million partners got connected with Asort Company in the duration of last one year.
As digitalization remains a key attribute to fight back economic crisis, Asort a co-commerce company inspires women to become entrepreneur and experiment with their ideas. Also Asort Company observes the fact that zero risk entrepreneurship with no minimum liabilities is a boon for micro-entrepreneurs; hence such platforms will help them to start their business with zero to minimum inventory. Around 30 crore micro-entrepreneurs are supposed to be added to this economy in the next 5 years. Co- commerce company Asort observes the number of 6.8 cr MSME entrepreneurs but despite being such a big country with great possibilities the small medium business owners are low in percentage.
Digital A-Preneurs from Dynamic Beneficial Accord Marketing Pvt. Ltd. owned Asort are on the rise as the online platform users are increasing in numbers, the world surely seems to have shrunk in online presence up to some extent, and so have the key business activities. The online connectivity for growth provided by Asort is giving a global vision to the vendor partners; it is making the diverse content more Glocal which adds to the true essence of digitalization in regards to the business growth.
Asort, a co-commerce company has more than 1 lakh individuals who became community members, and sold around 7 lakh units in one year despite the ongoing pandemic. Apart from that half a million partners have been connected online/offline together in 1 year, and more than 100,000 community members have been visiting Asort.com every month.
Roshan Singh Bisht – Co-Founder of Dynamic Beneficial Accord Marketing Pvt. Ltd., “The focus at Asort is to build an aware, skilled, ethical and ambition focused environment where many micro-entrepreneurs are exposed to various perspectives and ideas helping them stretch their dreams and vision about their lives.” Roshan Singh Bisht further added that “Digitalization is majorly helping us in this endeavor and it keeping up with the courage our members have to grow. Considering the time when COVID appropriate behaviour is new normal, the online presence becomes must. Digitalization proves to be a catalyst for change here.”
According to Roshan Singh Bisht, “The World now concedes the uniformity digitalization provides. Dynamic Beneficial Accord Marketing Pvt. Ltd’s Asort in true sense is helping to empower small business units and promoting Government’s initiative of Digital Bharat.”
Dynamic Beneficial Accord Marketing Pvt. Ltd.’s Asort is determined to make such online platforms more accessible and easy to use to help zealous independent business owners in tier-2 and tier-3 areas to get them glocally connected. Many of our micro-entrepreneurs went to resell essential commodities instead of fashion products from brands like IFAzone and Amiiga. This helped them continue their business despite the lockdown. Focusing on online learning became a big hit as many were under strict lockdown helping them enhance their skills. Asort is amplifying the existing opportunities adequately and ensuring inclusive growth. It highly considers the role of women in workforce to ensure inclusive economic and social growth.









![New Delhi [India], January 9: Visually impaired cricketer and captain of Indian Men’s Cricket Team for the Blind Illuri Ajay Kumar Reddy on Tuesday was conferred with Prestigious Arjuna Award from the President of India at a specially organized function at Rashtrapati Bhavan. National Sports Awards are given every year to recognize and reward excellence in sports. Arjuna Award for outstanding performance in Sports and Games is given for good performance over a period of the previous three years and for showing qualities of leadership, sportsmanship and a sense of discipline. Illuri Ajay Kumar Reddy (Blind Cricket) is among the 26 sportspersons who were honoured with Arjuna Award for outstanding performance in Sports and Games 2023. The Ministry of Youth Affairs & Sports last month had announced the National Sports Awards 2023. The nominated stars received their awards from the President of India. “I am overwhelmed with this recognition. I dedicate this award to my Parents and Family members for their support. I also would like to thank Cricket Association for the Blind in India (CABI) and all the players with whom I have played,” Ajay Reddy said in a statement. Congratulating Arjuna awardee Dr Mahantesh G Kivadasannavar, Chairman- Cricket Association for the Blind in India (CABI) said “It is an honour and proud moment for all the blind cricketers across the world. It is the good recognition for the hard work and dedication in taking Cricket for the Blind to the next level through various achievements by the Indian Men’s Cricket Team for the blind under the leadership of Ajay Reddy. CABI is happy that cricket for the blind is getting the recognition with other major sports.” Following the Award ceremony, Illuri Ajay Reddy, the chairman of the Cricket Association for the Blind in India (CABI) Dr Mahantesh G Kivadasannavar and CABI secretary Shailender Yadav also met Indian pacer Mohammad Shami. Shami is also among the 26 sportspersons who were honoured with Arjuna Award on Tuesday. Illuri Ajay Reddy is currently working in SBI regional office in Bangalore. He is a B2 category player, who is representing India since 2010. He has been part of winning two ODI World Cups, 3 T20 world cups, 1 Asia Cup. Ajay is the captain of the Indian cricket team for the blind since 2016. Under his captaincy Team India has won 1 ODI world cup, 2 T20 world cups, 1 Asia Cup and the Silver Medal in IBSA World Games and many bilateral and triangular Series. Cricket Association for the Blind in India (CABI) acknowledges the great support received from the Ministry of Youth Affairs & Sports through this award. The continuous support and patronage received from the esteemed ministry has helped CABI to achieve this milestone.](https://thisweekindia.news/wp-content/uploads/2024/01/Arjuna-Award-to-Ajay-Kumar-Reddy-Captain-of-Indian-Blind-Cricket-Team-thisweekindia.png)



