KADENCE, HOMEGROWN MUSICAL INSTRUMENTS BRAND SUCCESSFULLY COMPLETES SIX MONTHS IN THE USA

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Amazon’s Best Selling Guitars for first 3 Months

Bengaluru, 16 July 2021: Kadence, India’s homegrown musical instruments brand successfully completes 6 months of operations in the USA. Since its foray into the region, Kadence managed to secure a place amongst Amazon’s best-selling new guitars for the first three months with an overwhelming response to sales. The company entered the USA market early this year, making it the first Indian musical instruments brand to make the move.

Headquartered in Bengaluru, Karnataka, Kadence began pilot operations in the USA in December 2020, launching its products on Amazon USA. The response to Kadence’s products has been incredible, the brand sold about 10,000 musical instruments in the last 6 months. With its high quality and affordable products, Kadence believes in the philosophy of “Lets Music” and aims at encouraging everyone to learn an instrument.

Speaking on the occasion, Director and Founder of Kadence, Siddhartha Jhunjhunwala said “We are extremely thrilled to have flourishingly completed 6 months of operations in the USA market. The overwhelming response has helped us create a strong foot in the USA and we are now working towards expanding our sales in Europe and Africa.  We are a company driven by consumer preferences and we have the ability to adapt and change our strategy as per the needs of our customers. This flexibility mixed with creativity is one of our biggest strengths”.

The brand manufactures products that are of great design, high-quality material, and perfect sound eliminating the problem of high costs that have been commonly associated with musical instruments and hence making it an ideal choice for beginners.

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